As I was looking at sewing patterns for a felt teddy bear (in order to get ideas for a recent crafting business project my Prince Charming came up with), my eyes rolled off the page about a bear's button eyes, down to my untied show, and up to the second to the bottom shelf of the "Crafts" sections. A book title called something like "Turn Your Hobby into a Career" grabbed my attention. I've always dreamed about selling my art work, making some extra money if not a career, and having people all around the world enjoy my products, but that's such a huge thing. I mean I don't even know where to begin. Well, of course, the first thing to do is create a product good enough to sell, but what's after that?
I put down the how-to teddy book and started searching through the craft business "how-to"s.
Barnes & Noble's variety is so vast that I usually get intimidated by the huge selection of books. I ended up having to weigh out the pros and cons of three different books for about an hour.
I settled with this book:
"The Handmade Marketplace" by Kari Chapin
I definitely suggest this book to anyone who is new to the craft selling world. It's such an interesting way to make money that it's complicated. But, with "The Handmade Marketplace" all my questions about selling online, at art shows, in a local shop, and all the legal work were answered.
The first part of this three part book introduces you to the steps of craft busniess
- Chapter 1: Setting The Scene for Success
- Chapter 2: Branding Your Business
- Chapter 3: Establishing Basic Practices
Part 2 of this book:
- Chapter 4: Marketing Basics
- Chapter 5: Your Craft Community
- Chapter 6: Blogging
- Chapter 7: Advertising and Publicity
- Chapter 8: More Online Marketing Networks
The third part of "The Handmade Marketplace"
- Chapter 9: The Craft Fair Scene
- Chapter 10: Selling in Online Stores
- Chapter 11: Selling in Brick-and-Mortar Stores
- Chapter 12: Get Creative: Other Selling Options and Opportunities
If you think you're ready to start planning your own career path of owning your own craft business, I really suggest you check this book out and plan from there. Becoming an entrepreneur is a wonderful thought, but kinda intimidating if you don't know where to start. Kari Chapin has given the world an awesome tool to start their dreams of becoming their own boss by making money doing what they love.
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